AI Insights · Timothy · January 2021
Q4 2020 UK Performance of Top Dragon Games on Unified Platform
An analysis of the UK's top dragon-themed mobile games' performance in Q4 2020, focusing on downloads and user engagement. Insights reflect data from both iOS and Android platforms.
Top Dragon Games Soar in the UK's Unified Market in Q4 2020
The dragon game genre continues to enthrall mobile users in the United Kingdom, with a diverse array of titles capturing the imagination and time of players across the country. Data from Sensor Tower provides a clear view of how these games performed in the final quarter of 2020, offering insights into downloads, revenue, and weekly active users.
Frost & Flame: King of Avalon
Published by FunPlus International AG, Frost & Flame: King of Avalon showed a stable revenue trend throughout the quarter, with a peak of nearly $197K in late October. Downloads saw an uptick in mid-October, reaching over 11K before stabilizing around 6K towards the end of the year. Weekly active users fluctuated, with a high of over 41K in mid-October before settling at approximately 30K by the year's end.
Merge Dragons!
Merge Dragons!, from Gram Games, demonstrated a strong revenue performance, particularly in late October and late December, with revenues around $174K and $166K, respectively. Downloads showed moderate volatility, peaking at around 9K in late September and late November. The game maintained a robust active user base, with numbers consistently above 165K in December.
Dragon City - Breed & Battle!
Dragon City - Breed & Battle! by Socialpoint, experienced varied revenue with highs of approximately $70K in late September and $56K in late December. The game's downloads peaked at nearly 20K in late September, with a noticeable decline towards the end of the year. Weekly active users remained high, with the game attracting close to half a million users each week throughout the quarter.
War Dragons
Pocket Gems, Inc.'s War Dragons saw revenues ranging from around $17K to $28K during the quarter. Downloads were modest, with a slight increase to 580 in the last week of December. The game's weekly active users were relatively stable, hovering between 3.4K and 4.4K throughout the quarter.
Dragonscapes Adventure
The most recent entrant, Dragonscapes Adventure from DianDian Interactive Holding, released in late October, showed an increasing revenue trend, ending the year with nearly $16K. Downloads surged to over 6K by the year's end after its release. Weekly active users saw a substantial increase, from 3.3K at the end of September to over 14K by December's close.
These insights into the UK's dragon game landscape in Q4 2020 are just a glimpse of the data available at Sensor Tower, where more detailed analysis and trends can be explored.